If premium fruit lovers are already familiar with New Zealand apples and kiwis or American cherries, then in recent years, Korea Shine Muscat grapes (also known as Korean Muscat grapes) have quickly become a rising star in the Vietnamese market. With their fresh green hue, naturally mild sweetness, seedless texture, and smooth glossy skin, Korea Shine Muscat grapes offer a truly distinctive experience.
More than just their exquisite taste, Korea Shine Muscat grapes are also regarded as a symbol of luxury and sophistication. In Korea, they are often featured in special occasions such as holidays, weddings, and as premium gifts of appreciation. Today, Vietnamese consumers can easily find Korea Shine Muscat grapes at major supermarket chains such as Co.opmart, Co.opXtra, Tops Market, GO!, Finelife, Aeon Citimart, Kingfoodmart, Annam Gourmet, and Genshai, as well as many convenience stores and retail distributors.
When Grapes Become a Symbol of Love
In the 2025 grape season, Korea Shine Muscat grapes go beyond simply gracing supermarket shelves — they are brought even closer to consumers through a series of creative promotional activities. The most striking among them is the image of vibrant advertising trucks roaming the streets, proudly carrying the message “Feel Sweetness of Love.”
These trucks don’t just showcase luscious clusters of green grapes; they also carry emotions — reminding us that in the fast pace of modern life, sometimes a single small moment is all it takes to share love and warmth.
At the same time, the brand also organizes weekend sampling activities at supermarkets, where customers can directly taste the flavor of Korea Shine Muscat grapes. “We believe that once customers experience the refreshing sweetness of these grapes, they will understand why Korea Shine Muscat is called the fruit of love,” shared a brand representative.
Fun Mini Game: Sweet Truck Hunt – Win Lovely Gifts
To add more excitement to the campaign, the brand has launched a fun mini game called “Sweet Truck Hunt – Win Lovely Gifts.” Participation is simple: whenever you spot a Korea Shine Muscat advertising truck on the street, take a photo or record a short video, then post it publicly on your Facebook account with the hashtags #FeelSweetnessOfLove #KoreaShineMuscat #SweetTruck.
Lucky participants will receive a premium box of Korea Shine Muscat grapes along with exclusive gifts from the campaign. This is not just a playful activity, but also a wonderful opportunity for everyone to share moments of sweetness in their everyday lives.
Celebrating with Special Occasions
Beyond spreading sweetness in daily life, Korea Shine Muscat grapes also accompany Vietnamese consumers during meaningful celebrations. On occasions such as Vietnamese Women’s Day and Vietnamese Teachers’ Day, Korea Shine Muscat becomes a thoughtful gift to express love, gratitude, and appreciation toward family, friends, and business partners.
A box of Korea Shine Muscat grapes is more than just a healthy present — it carries a heartfelt message:
“Thank you for being by my side. Let’s enjoy this sweetness together.”
For more information, please contact:
- Official Importer & Distributor: HAND & HAND Co., Ltd.
- Ho Chi Minh City Office: 474 Tô Ngọc Vân Street, Tam Bình Ward, Ho Chi Minh City
- HCMC Distribution Contact: 098 8100 037 – 098 736 3258
- Hanoi Office: 86, Alley 1/56 Đại Linh Street, Đại Mỗ Ward, Hanoi
- Hanoi Distribution Contact: 035 996 7980
- Facebook: facebook.com/handhandfruits
- Website: www.handhand.com.vn
